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Customer-Based Marketing

Holton Buggs: Creating a Unified Culture

By Dr. Josephine Gross

Growing up in the projects of Tampa, Florida, Holton Buggs watched his single mother work multiple jobs to take care of him. At night she would tell him inspiring stories instilling in him the hunger and determination to soar like an eagle. Taking her message to heart, at age fourteen Holton started his first business and discovered leverage by recruiting friends to sell for him. Twenty years later, Holton is leading an international organization of well over a half a million people. In 2010 he became his company´s VP of sales, but remains a distributor at heart.
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