What Is Leadership in Network Marketing?

by Doug Firebaugh

What part of Leadership plays into your network marketing home business?

How do you lead your work-at-home team?

What really is leadership in your MLM business Better yet, let's ask a MILLION Dollar Question:

What Exactly IS this Thing Called Leadership?

It has been said that leadership is influence. It is said that Leadership is persuasion. It has been said that leadership is vision plus action. There are many definitions out there.

But in network marketing, there is one definition of leadership that MUST be used and embraced.

This definition is truly at THE VERY NUCLEAR CORE of leadership for our profession. (We will cover a more technical definition in a bit.)

What is that CORE definition?

Leadership is a MOBILIZING ENERGY.

Read that again.

Leadership is an energy at the VERY CORE of a leader that catalyzes people to achieve successful outcomes they did not think they could ever achieve.

It is a FORCE that radiates from them. It is a passion that burns inside of them. It is a DRIVE that pushes the leader to move forward. It is a VISION that no one else sees that the leader MUST move towards and accomplish.

It is a MAGNETIC EMOTION that PULLS PEOPLE towards you. It is going to the very top of the mountain and taking a whole lot of people with you.

Leaders MOVE people.

They move people through the power that is inside of the leader and gets their team and even customers to accomplish what they normally would not accomplish or would not even attempt.

Leadership is about moving people towards something much bigger then what average people dream in life, so people can live their dream throughout their life.

That is more of an "inspiring" definition of leadership. Now in order to have a more rounded and well versed understanding of leadership and what it is, let's get to a more "technical" definition of leadership. This will help you understand the tactics of leadership when we cover them.

Leadership is a set of skills, strategies, attitudes, and beliefs that we engage consistently, daily, and fervently for everyone's benefit.

To define it specifically for network marketing:

Leadership is boldly taking on the responsibilities and commitments of creating an empowering environment and a path to success that people willingly follow.

This is a powerful observation of leadership for your network marketing home business. The good news is, leadership is a skill you can learn and develop. Not only that, the best way to learn it is to practice it and teach it.

Network marketing provides the perfect environment to do both, and if you do, the results will be a rock solid team of wealth producing leaders and a sustainable business that continually expands.

Do you like what you've read?

Subscribe to Networking Times and receive a whole professional journal packed with similar insightful and motivational articles. A subscription to Networking Times includes the following benefits:

  • a perfect-bound issue of Networking Times in the mail
  • a FREE E-subscription: access to the latest online issue
  • online access to the entire library of back issues since 2002


Social Media