Bombs Away

by Mark Yarnell


When we first launched our Holy Grail of Network Marketing Collection, we made the very important decision to tell the truth no matter whom it might offend. Simply put, my job is to tell the truth no matter whom it offends so long as I am irrevocably convinced of its accuracy. Thatís the approach I take with respect to the numerous landmines in Networking.

I believe that new business builders deserve to know just how difficult prospects and team members can be so that they will be better prepared to cope with them. Many leaders disagree with me because they say they donít want new distributors to get discouraged by all the land mines in their paths. But the mines are there in numbers and I think our people should be able to anticipate, recognize and circumvent those bombs which can and do blow up careers.

In my next Webinar for Networking University I will discuss the top ten landmines in networking. Iím warning you in advance in case you are a leader who is trying to minimize the difficulties inherent in our industry by hiding them from your people. Of course it seems to me that anyone with an I.Q. above room temperature would logically conclude that if itís possible to earn over $300,000 a month in any profession, itís probably either risky or hard work or both.

To prepare you for my next class Iíd like to introduce you to one very destructive landmine. I call it "The Comparison Bomb." Hereís how it destroys new careers before they ever gain momentum. New distributors are very vulnerable and when competitors from other companies invite them to compare pay plans and products, they usually see no harm in that request.

Hereís the truth. Nothing good can ever come out of a meeting with networkers from other companies, especially during a distributorís first 36 months in business. There are dozens of reasons why new people need to avoid "The Comparison Bomb" not the least of which is that they may have their faith and enthusiasm in your company shattered by a more experienced competitor even if the competitor is in an inferior company.

This is a no-brainer, folks. Teach your new people to avoid competitors like the plague. They should never under any circumstances agree to compare companies with anyone until theyíve been in the business for three years. There are no exceptions to this rule. If new people are not prepared to avoid "The Comparison Bomb," they will get blown up and those bombs are placed strategically all over the field by warriors who love to rip-off vulnerable newbies. Got It?

Iím personally experienced enough in this field to convince a new networker from a solid company that some whale-slime antioxidant foot rub and new Zimbabwe Binary with two-up matching cleanse bonus and no-flush power legs is far better than his legitimate company. Your worst nightmare is if an expert networker with the pre-launch opportunity of the century and a Vatican-financed travel package sits down with your newest recruit. That is, unless you have taught her about "The Comparison Bomb!" I don't know for certain that a sucker is born every minute, but I'm reasonably certain that a con-man is born every hour. Keep your new people away from other companies. Period. End of story.

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