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  CONTENTS >> LEAD INTERVIEW   Jan/Feb 2012
 
EXECUTIVE SUMMARY

Carrying the Light

A Conversation with Rita Davenport

By John David Mann



When Rita Davenport became involved with network marketing about a quarter-century ago, she already had a successful career, including her own television talk show of fifteen years running. She had authored several books and highly successful infomercials selling her cassette program, Laugh Your Way to Success. And she was an enormously busy public speaker. But she decided to join a small personal care company and became the top earner in less than a year. Not long after that, she became the company's corporate president, a role she held for two decades until her retirement from that post in 2011. In the process she also has become one of the best-known and most-beloved figures in network marketing.
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