Sink or Swim
Nine Survival Tactics for a Tough Economy
By Thomas Houck
Many business owners are in the same predicament you are. The ones who survive will do so because they’ll take some survival steps as soon as possible and get their ship righted. These steps include: match expenses with income, avoid the temptation to accumulate debt, understand who lays the golden eggs and learn to handle stress. Entrepreneurs have a do-or-die mentality. Focus on the right things and you’ll get through economic challenges.
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