As a result of his role in The Secret and subsequent appearances on
Larry King Live and the Ellen DeGeneres show, John Assaraf is virtually a household
name. Chances are good, though, that youve not heard of Murray Smith,
his coauthor and best friend/business partner of twenty-five years. Yet it is
the partnership of the two very dissimilar characters that makes The Answer
such an extraordinary book.
The book falls into two parts. The first, dominated by Assaraf, is dedicated to a thorough exploration of the Law of Attraction and how to create a laser-sharp vision of ones dream business. The second half, where...