Art and Ann Jonak with Mark Davis from Australia at the InterContinental Hotel in Budapest with their hospitable hosts Zsuzsanna Bak and Norbert Fügeczky.

Art’s overheads were in Hungarian and Mátrai Szilárd masterfully translated all his spoken words into Hungarian.

Norbert shares Networking Times from the stage.

You can find Hungarian versions of many of the best-selling personal development and network marketing books.

One of many VIP dinners with the top Hungarian network marketing leaders.

A great way to get from city to city is by train. It’s relaxing, you get to see the country and still get some work done.

In three days Art spoke to over 2,500 network marketers in Budapest, each event packed with people standing in the back of the room and in the hallways. The Hungarians are extremely fun-loving, gracious and eager to learn.


On my last trip to Hungary, I had an Aha! moment during a workshop I attended. Something was slowing down the duplication in my business and I didn’t even know it— until I observed Tom “Big Al” Schreiter.

When Tom does an opportunity meeting, he doesn’t make any introductions about himself nor does he spend time talking about his credentials. He just starts sharing why network marketing is a great choice for many people. The attendees don’t care about his credentials, and neither should they: his credentials won’t make them a cent.

Tom Schreiter has written six books on how to sponsor distributors; however, not a single workshop participant will earn an extra dollar because of this. Even if his credentials included a Ph.D. in Networking, they still wouldn’t mean a thing.

Workshop attendees don’t want to know about your credentials. They want to know about your experiences. The size of Tom Schreiter’s bank account or business doesn’t put money in the participants’ pockets. Real-life experiences, case studies, proven real-world strategies and techniques are what prospects and distributors want to hear. Truth is, if they join Tom’s opportunity, they won’t have Tom’s credentials. If Tom had led with his credentials, they wouldn’t be able to give the same presentation (since they don’t have the same credentials) and duplication would stop right there.

The same principle applies to sponsoring. What don’t your prospects want to know?

  • They don’t want to know how big your car is.
  • They don’t want to know how big your bonus check was last month.
  • They don’t care how many heavy-hitter awards you have won.

These facts are about things you’ve accomplished. Problem is, your prospects may not believe they have the skills or abilities to match your accomplishments.

So, what do your prospects want to know? Experiences. They want to know how you helped other distributors in circumstances similar to theirs become successful. If you’re a successful networker, you most likely have lots of these real-life experiences to share with prospects. Your sponsoring presentations will be easy.

What if you’re not yet successful in networking or just starting? Then what should you do?

Sounds like a great time to start building your successful experiences. Instead of sponsoring wide, wide, wide, why not concentrate on your best distributor? Put some extra effort into helping one of your distributors make it to the top.

Once you have your first success story, move on to your next. You’ll soon get a reputation of somebody who makes people successful and prospects will be attracted to you.

Prospects don’t care what you have done for yourself. They want to know what you have done for the people you have sponsored.

ART JONAK is a Networking University faculty
member, a successful network marketing leader and
widely respected trainer. Get Art Jonak’s free
One-Minute Sponsoring Tips.