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How to Outsmart Your Brain
Part I: The Principles
By David Krueger, M.D.
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Both our minds and brains automatically resist change. Since the brain has
a mind of its own, we need to consider eight crucial principles of how our brains
work. The mechanisms are complex, but the principles are so simple theyre
almost elusive. The first one is: change generates discomfort and dissonance.
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