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The Dirty Dozen!
Twelve Ways to Screw Up Sales Meetings—and Twelve Fixes
By Pam Holloway
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Sometimes you just know your product is perfect for the customer in front of
you and you’re sure she will accept your offer. However, she walks away and
you don’t know why. Disappointing as those situations are, they serve as
unmistakable learning experiences. They also provide rare opportunities to examine
and improve the way we connect with our prospects and clients.
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