Bob Burg’s Top Three

The Science of Getting Rich
By Wallace D. Wattles
Why: The book that many credit as one of the inspirations for Napoleon Hill’s classic, Think and Grow Rich, this brief volume is a quick read—unless you do what I did: underline, highlight, take notes on practically every page, and then read it another twenty-five times. I first learned about Wattles’s masterpiece from Bob Proctor: one of the first books of this genre that he ever read, it was given to him by Lloyd Conant, the cofounder of Nightingale-Conant. In Science, Wattles succinctly provides a system for creating—by using your mind in cooperation with Universal Law—anything you truly desire.
The Autobiography of Benjamin Franklin
By Benjamin Franklin
Why: This is a how-to book on achieving greatness. In this classic, written at various stages of his amazing life, Franklin shares the wisdom he acquired that helped him develop into the inventor, statesman, ambassador and Founding Father he eventually became. For me, the highlight of the book is his famous “13 Virtues,” but the entire book is a masterpiece. I think everyone should have a copy of their own to read, reread and study.

The Slight Edge
By Jeff Olson
Why: This recent (2005) book is a classic in the making! A mega-successful businessman himself, Olson spells out a methodology anyone can use to achieve greatness. His basic premise is spelled out in the book’s title: the “slight edge” refers to those little, seemingly insignificant things we do from moment to moment that don’t appear to make much difference at the time, but whose cumulative effect over time adds up to success—or failure. All leaders would be wise to promote this book to their organizations, and all parents to buy copies for their children.

Randy Gage’s Top Three
I love reading books that speak to the greatness in each of us. More than reading biographies of other great people, I especially savor books that teach me how to unleash the greatness in myself. A great writer tells stories and gives examples that inspire us, and at the same time, cause us to look inside ourselves. For that reason, my “top three” books on greatness would be:

As a Man Thinketh
By James Allen
Why: This classic sells for about five dollars—and that’s a shame, because if people had to pay $10,000, they would read it with the reverence it deserves.
The Science of Mind
By Ernest Holmes
Why: Every chapter is a lesson to be applied in your life, a call to break out of mediocrity and go for your innate greatness.
Atlas Shrugged
By Ayn Rand
Why: At least 200 years ahead of her time, Rand paints a picture of what happens when we run away from our greatness. More importantly, she introduces a philosophy that celebrates the greatness that is uniquely human. 

Art Jonak’s Top Three

Losing My Virginity
By Richard Branson
Why: The founder of Virgin Records, Virgin Airways and the rest of the Virgin Empire, Branson went from nothing to billionaire by the age of forty. In Virginity, he tells his story simply and without any preachy “Here are the lessons you can learn from this,” instead letting you take from it what you want.

Branson is that rare individual who has achieved the balance we all strive for in our lives. Family. Love. Fun. Adventure. Success. Charity. Leaving a legacy. The book gave me confidence that I could reach the pinnacle of success by championing others, rather than by stepping on people. A great role model for network marketers. (And by the way, he owns a network marketing company!)

Atlas Shrugged
By Ayn Rand
Why: Yes, this is a towering novel (just holding it in my hand is intimidating!)—yet it has influenced me more than any other book I’ve ever read. To achieve true greatness, you must value the pursuit of your own happiness. This is the foundation of objectivism, the philosophy of Ayn Rand.

If you simply can’t make it through the 1100-page masterpiece, don’t worry. Inside sources tell me Angelina Jolie and Brad Pitt will be starring in Atlas Shrugged: The Movie in the not too distant future!

Inspire! What Great Leaders Do
By Lance Secretan
Why: I’m convinced that today, more than ever before, society suffers from a lack of inspirational leaders. Greatness in network marketing (and in life) requires developing the skills of leadership. Leaders lead by inspiring others to greatness. If you want to take on the great challenge of leadership, pick this book up. You won’t be able to put it down.