Ørjan, Hilde, Art and Ann networking in Sardinia, Italy, Summer 2003.


Showing Michael Clouse the finer points of jewelry shopping in St. Thomas, Spring 2006.


Enjoying a cruise to St. Croix in the fall of 2000.


Soaking in the infinity pool at the Four Seasons Resort in Nevis, Fall 2003.

ST. MAARTEN, CARIBBEAN, SATURDAY, 10:13 A.M.

It’s a little past ten in the morning as I exclaim to my wife, “Life just doesn’t get much better than this!”

The warm breeze combined with the sound of gently crashing waves nudges us out of bed. I stroll out on the balcony, look out across the clear blue water at the breathtaking beaches of St. Maarten, and face my big decision of the day: “Should we have breakfast on the sun deck or have it delivered to our luxury suite?”

The sun deck it is. You might be asking, “Art, what does all this have to do with helping me build a bigger bonus check?”

Everything. You see, on the sun deck, we get to have breakfast with Ørjan Saele, a seven-figure network marketer. Our discussion centers on strategies to increase the size of our network marketing bonus checks. This leads us to the topic of finding ways to increase the amount of product moved by our organizations. 

After all, the more product moving through your team, the bigger your bonus checks, right? Big bonus checks are fun. And bigger bonus checks are really fun!

Ørjan asks a question that will forever change how I build my network marketing business:

“Why do distributors create product volume?”

It’s a great question. After all, wouldn’t it be good to know why distributors on your team create product volume? If you knew this, you could pretty much determine the size of your bonus check. And more importantly, you could control how stable your long-term bonus check would be!

After debating this question for about a week with Ørjan, Tom “Big Al” Schreiter, Michael Clouse and other top network marketing leaders, we arrive at these conclusions:

Distributors move product for one or more of the following three reasons:

1. They love the products.

Their company has great pro-ducts. Distributors and customers love the products so they continue to buy them. 

2. They are required to buy products. 

Some companies require that distributors personally buy or sell a certain amount of product every month in order to qualify for their bonus check. 

3. They know how to market the products.

We market products by finding customers and sponsoring other distributors (customer-getters). When distributors know how to market the products, creating monthly product volume becomes easier, and building a stable bonus check becomes far more fun. Realizing this makes building my business much easier.

That’s exactly what I’ve done—and it has made a world of difference!

One of the most valuable skills you can have, if you want to become independently wealthy through network marketing, is the ability to teach others how to market your products.

So, where will you focus your efforts over the next few months? Will you tell your team to “Be more positive,” or that “It’s a numbers game,” or to “Get motivated and go for it”? Or will you teach them great ways to market your products?



ART JONAK is a Networking Univeristy faculty member,
a successful network marketing leader and widely respected trainer.