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  CONTENTS >> LEAD STORY   May/Jun 2006
 
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The Virtual Handshake

A Conversation with Scott Allen Coauthor of The Virtual Handshake: Opening Doors and Closing Deals Online

By John David Mann



Scott Allen is the man who literally “wrote the book” on networking online. The Virtual Handshake has gotten rave reviews and become the de facto guide to networking virtually (one reviewer said, “This is the Seven Habits of Highly Effective People for the Internet”). He also serves as “Entrepreneurs Guide” for About.com and coauthors a regular column for FastCompany.com. Scott is also a regular reader of Networking Times, and has written frequently about network marketing—both its successes and its shortcomings. Seasoned networkers, says Scott, are often suspicious of seasoned network marketers—and both worlds have a good deal they can learn from each other.

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