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  CONTENTS >> PARTY PLAN   Jul/Aug 2005
 
EXECUTIVE SUMMARY

It’s Not About You

The Psychology Of Successful Booking.

By Karen Phelps



PARTY PLAN
It’s Not About You
Karen Phelps
“Some people grasp the psychology of successful booking right away,” says Party Plan master Karen Phelps, “some never learn it.” According to Phelps, what this psychology boils down to is taking the “me” out of the equation and inviting people to hold their own parties for the benefits that will accrue to them.
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