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  CONTENTS >> PRESENTATION   Jan/Feb 2005
 
EXECUTIVE SUMMARY

Keeping It Fresh

Create The Illusion Of The First Time Every Time.

By Jerry Weissman



PRESENTATION
Keeping It Fresh
Jerry Weissman
From great ballplayers to great stage actors, professionals know how to treat their repetitive tasks as if they are brand new every time. Weissman’s primer on keeping your recurring presentations fresh includes seven key strategies for customizing your material to your unique audience.
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