"Too Much, Too Late..."--and Why We're Bi-Monthly Again

I just don't know what I can say anymore about my confidence level with Networking Times on-time delivery. Ever since I can remember receiving the magazine, it was always late, arriving either at the very end of the month or some time well into the following month. This is an ongoing problem: [as of May 28] I haven't receive my May issue as yet! The magazine is just great but...please convince me how are you going to fix this on-time delivery problem!

--Kenneth Leon, Honolulu, HI

 

Chris Gross responds:

You're absolutely right: on-time delivery has been a logistic issue we have struggled with, especially since 2003, when we changed over from from a bi-monthly to monthly schedule. What's more, many of our readers have also told us that receiving a new issue every month is providing them with too much to read and implement! (Since we feature no advertising, our 72 pages of editorial is roughly equivalent to a 180-page newsstand magazine.)

So we've decided to solve both problems at once: with this issue, we move officially back to our original bi-monthly schedule. Note: All subscriptions will of course be honored in full. If you paid for twelve issues, for example, you'll receive twelve issues--just at a bi-monthly instead of monthly pace. And on time! (Although "on time" for Hawaii is a little later in the month, due to shipping across the Pacific.) Also, note that we post the entire issue online for subscribers on the first of the month.-- CG

 

Network Television to Network Marketing: A Wake-Up Call

On May 7, 2004, Dateline NBC aired a report on their [decidedly negative] investigation of a prominent network marketing company. I have already received several phone calls from people who were ready to join my network marketing opportunity and decided to not to get involved based on that story. I have new distributors calling me, asking if our opportunity is a scam as well. Some are upset and want to rethink their decision.

This industry has suffered a lot of blows in the past and still suffers from shady people, practices and misleading claims. A story like this reinforces all the negative connotations about the network marketing industry.

I thought you might want to comment on the Dateline investigation, and maybe turn a negative story into something we can all learn from.

--Christopher Rice

 

Thanks to Christopher Rice and all the other readers who brought this story to our attention. And Rice is right on target: the Dateline piece is a story we indeed can all learn from. It was the irresponsible actions of a few independent distributors, not a badly run or irresponsible company, that did the damage here. Truthfully, we have to agree with NBC: the hype and hoopla their undercover reporters heard should be roundly condemned.

Such unfortunately justified media exposés underline what so many of us have been saying for years: we need to act, speak and conduct our businesses responsibly. There is simply no room in a professional network marketing enterprise for the kinds of casually exaggerated claims, misleading hyperbole and half-truths that inevitably lead to this sort of backlash. The plain, straight-on truth about our profession is so strong: why taint it?

Here's an experiment: Think back over every word of your last meeting, presentation, three-way call, or teleconference. If a 20/20 reporter had been present as an undercover plant, would he have come away excited? Or disappointed, because there was nothing to expose? -- Ed.

 

Help! with Weekly Training Articles

Your articles sound very interesting but they are so much of a hassle to get to, even though I am a member, that I don't really try to access many of them. I know you are trying to build your business but I think your method is counterproductive.

--John Yoder

 

A comment regarding your e-mailing periodic training articles. Each time I have to hunt through my files to find my user name and password in order to read the entire article. Most of us already have far too many user names and passwords to try to keep track of. Why not just let us read the article without having to jump through any hoops at all?

--Dick Smith

 

We've spoken with Yoder and Smith and other readers with similar concerns; in each case, the concern evaporated when the reader realized there is a way to simplify the process: When you open your browser to the Networking Times web site, simply scroll down to the big blue button that says "Log In" and check the box that says, "Remember my password" and--Presto! You will be automatically logged in on all future visits. (This process has become pretty much industry standard, used for example by such companies as Amazon, Ebay and Yahoo.) If you should forget your password, we'll email it to you. (Again, industry standard.) If you have any difficulties with this procedure, contact us at www.networkingtimes.com/support and we'll walk you through it.

There are a number of reasons we want to make sure our weekly training articles go to members only. For one thing, we want to make sure the people we're mailing to want the material (i.e., that we're not simply contributing to someone's "junk mail"). For another, we are building our membership with long-range plans to offer many more services to committed members, as opposed to casual visitors. Membership, of course, is free. -- Ed.

 

Love Letters

Networking Times is the best investment I have made in myself. You all do an excellent job of pulling together articles that are so on target and so well written. Thank you for all you do for us in network marketing!

--Elizabeth Blackman

 

This is more of a "thank you" than anything. I appreciate the words of wisdom from all of the veteran networkers you highlight each month. I am trying to build my business and find the information helpful and inspiring. I will continue to read each issue like it's my last and I will succeed in network marketing!

--Maquis Douglas