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  CONTENTS >> GREATEST NETWORKER   Nov/Dec 2003
 
EXECUTIVE SUMMARY

It Is Not Better

Can We Stop Taking Bites From Eve’s Apple?

By John Milton Fogg



Calling it the "nickel brother of the Golden Rule," Founding Editor takes an historical long lens to the maxim "It is better to give than to receive," and finds its seeds in Eve's apple. His conclusion: Can we stop taking bites now?
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