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August 2003 Issue
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MARKETING
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Tom Schreiter
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Strange Reasons

Why Do Prospects Join?

By Tom Schreiter



Quick--why do people join your opportunity? Not a hard one to answer: for the residual income, the retirement income, the time freedom, the lifestyle...right? Not so fast. These may be the reasons people stay in the business...but are they really the reason that draw them in the first place?

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