Presentations Each Month!

Hubert Krause and
Seta Der Artinian
Teach By Doing

By Uma Outka

Hubert and Seta

Hubert Krause was in Chicago on business from Montreal in 1988, when a friend invited him to a network marketing presentation. Hubert had been in commercial real estate for 12 years and was embroiled in a legal battle over some unpaid commissions.

"I was open-minded," he recalls, "and ready for a change. I saw the potential right away--and I signed up on the spot."

Hubert experienced quick success, he says, in part because he never doubted for a moment that it could be done.

"It went fast because of sheer enthusiasm."

Later that year, Seta Der Artinian attended one of Hubert's trainings. Of Armenian origin and living in Egypt, Seta was educated in French. In 1976 she immigrated to Canada and was living with her mother and her 11-year old daughter following a divorce. She spoke only limited English at the time.

"I knew nothing about network marketing. One day, a good friend of mine invited me to a meeting and wanted my business opinion. I was flattered. I had never worked in my life because my background was very different from the North America style of women who are liberated and free. The meeting was in English, but I understood one thing: I could make money here with no big investment. All I needed was people--and I had lots of contacts."

Hubert became Seta's mentor for the next two years and helped her reach her first big goal: sending her daughter back to private school.

Then, their relationship grew into something more--and so did the company. Hubert was already one of the top distributors when the company approached him to help them re-organize the German operation. After selling his distributorship to the company, he was offered to be a consultant and help the company re-structure the European operation, notably Germany, and launching operations in Switzerland and France.

Growth was "magic"--but the non-stop traveling for almost two years throughout Europe took a physical toll. Hubert's health seriously declined. When his mandate concluded, Hubert and Seta returned to Quebec, Canada, took a sabbatical and focused on getting Hubert's health back.

"No matter how much income you have, once you lose your health, you have nothing," Hubert says.

New Beginnings

Soon the couple found that conventional medical treatment wasn't working, and Hubert turned to alternative medicine.

"We saw there was a powerful trend in alternative health. I started to use some products from a nutritionist and after several months I felt better. We wanted to find a new challenge and get involved with a top company that made a difference in the nutritional industry. In 1996, after checking out 12 different network marketing companies, we found one that responded to our criteria. We signed up on the spot and started a new network in Quebec from ground zero."

The company they joined was established and secure, and they progressed quickly to the top titles.

"A lot of people thought we were successful because we brought in a prior network," says Hubert, "but the truth is far from that. In fact, we didn't bring a single person from our previous network marketing business into our new organization. We built new leaders of people who had never been involved before."

In fact, Seta prefers working with people who are totally new to networking: she finds them to be more teachable, often with a stronger desire for change.

"We had a big vision for Quebec that it would be the number one region world-wide, and we went all over the province working with people who wanted to change their lives."

She adds, "When you take people by the hand, they will be loyal and stay with you. The key people who started with us in 1996 and believed in us are still with us--and all of them are surpassing six-figure incomes."


Secrets to Their Success

The latest numbers reveal that Hubert and Seta have achieved their vision of making Quebec the company's number one region world wide--a region, Seta is proud to point out, with only seven million people, as compared with California's 33 million,
for example. They attribute their success primarily to the relationships they've built with their people, the effectiveness of their events and their willingness to work directly and at length with new people. Hubert and Seta with their organization give
over 100 presentations each month in Quebec, including their weekly "Super Saturday" trainings.

"We use the Saturday event as an opportunity to recognize people for their achievements," says Seta. "That is extremely important in network marketing. Every time someone goes up an echelon, we give a subscription to Networking Times or recognize them in various other ways."

At this year's Super Saturday kick-off, there were over 2000 people in attendance--and half of those were guests.

"I want would-be leaders out there to know that there are no short cuts," says Hubert. "If you tell your people to bring guests to a meeting and you never bring guests, what you're telling them becomes questionable; but if you are bringing guests and you are successful, they will want to bring guests, too.

"You have to go into the trenches if you want people to respect you. When we personally sponsor people, we teach by doing--by going out with them, working with them on their names list, doing three way calls and one-on-one presentations. We want them to see that here we are, successful distributors, and we hear 'No's' too. The only reason we're at the top is that we've dealt with more "'No's' and have learned to understand their value. Perseverance is the key!"