The DNA of Success: Know What You Want to Get What You Want

By Jack M. Zufelt

Jack Zufelt is becoming a leading "fixture" on the keynote speaker circuit with his message of why goals don't work, affirmations never become realized, motivational speakers leave you cold by Tuesday, subliminal messages are not, and self-help gurus need help themselves! Seems Jack's got an axe to grind: Most of what we've been taught about goal setting, getting and personal growth is all wet!

So what does Jack offer instead? You must first identify your core desire--that intense want that drives you from within. His book asks, "Do you know what you desire most in your heart? Do you have a sense of what it will take to realize those desires? Are you willing to do whatever it takes?"

Through case histories, business examples, real-life stories, testimonials, success tips, and proven advice, Jack Zufelt's book delivers just what its title promises.

Hardcover: 224 pages; HarperCollins; $25.95.


The Four Agreements: A Practical Guide to Personal Freedom

By Don Miguel Ruiz

Since its appearance five years ago, this little fits-in-a-purse book has generated a huge and devoted following. The original Four Agreements has spawned sequels (Four Agreements Companion Book, Four Agreements Cards, Beyond Fear, and more coming) and other spin-offs--newsletters, speaking tours, workshops, etc.

And no wonder: This is one of those little literary gems, like The One-Minute Manager, Chicken Soup for the Soul, Rich Dad Poor Dad and The Power of Now (to cite a group of almost bizarre diversity!) that offers lifetimes of insight in a handful of pages--and, rare's the thing, it's practical, useful insight!

The four eponymous propositions are simplicity itself: 1) be impeccable with your word; 2) don't take anything personally; 3) don't make assumptions; 4) always do your best. And while this may be the stuff of wisdom learned in kindergarten, Ruiz, an aspiring surgeon shaken by a near-death experience who decided to return to his grandfather's shaman roots (how's that for a colorful bio?) weaves immensely practical magic with his simple tools. A must-read.

Paperback, 138 pages; Amber-Allen Pub; $12.95.