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February 2003 Issue
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THE CUSTOMER
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Dawn Siebold
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What Do Your Prospects Want?

Four simple steps to connect with sales success.

By Dawn Siebold



Unless a person wants to listen to you, you're wasting your time talking. How to establish that rapport? 1) Give your prospect your total attention; 2) put your prospect at ease; 3) share a personal story; 4) get them talking about themselves.


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