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February 2003 Issue
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Bob Burg
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To Succeed, Press "1" Now

Use voice mail to get in not screened out!

By Bob Burg



These days, people use voice mail to screen out as many calls as possible--including yours. The key to getting through is to leave the right message. How? 1) Be prepared (no "uhhs" or "ums" allowed); 2) present benefits; 3) pique curiosity; 4) be specific about the next step; and 5) leave your numbers--slowly and clearly!


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