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  CONTENTS >> NETWORKING   January 2003
 
EXECUTIVE SUMMARY

"We Might Be Able to Make Some Money Together"

Setting Successful Appointment with Your Referrals

By Bob Burg



"It's one thing to get the referral--it's quite another to successfully set the appointment with the person to whom you were referred." And Burg is off and running, providing brilliant, practical coaching on what to say and how to say it, in ways that put your referral at ease and move the conversation forward.


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