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  CONTENTS >> LEADERSHIP   January 2003
 
EXECUTIVE SUMMARY

A Challenge to Leadership

Three Attitudes That Threaten Our Profession

By Jackie Ulmer



Three modes of negative communication are still all too common among networkers, and they threaten the health of our business: over-zealous exaggerations, hyperbole and impossible promises; aggressive competition-bashing; and a "self-righteous, holier-than-thou attitude directed at those who decline our opportunity." Warns Ulmer, "Evaluate every action that you take publicly that represents network marketing."


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