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  CONTENTS >> NETWORKING   December 2002
 
EXECUTIVE SUMMARY

A-B-C Calls

Where the Prospecting Rubber Meets the Road of Results

By Bob Burg



Three-way calls may be the single most oft-evoked, tried-and-true methodology for building your business. And yet, most networkers have never been coached or trained in exactly how to conduct an effective three-way call! Master networker Burg offers a three-way primer that should be in every networker’s startup kit.


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