What happens when two professional speakers find themselves with too much time on their hands? After some serious brainstorming, we decided on our next big Go for No project: We decided to make a movie!

We're not talking about a big-budget Hollywood movie, or even a movie like The Secret. We decided to make a personal development, documentary-style video, starring 58 top performers in a variety of industries, sharing their thoughts, beliefs and strategies when it comes to hearing NO and dealing with failure and rejection.

We wanted to create an up-close-and-personal documentary that captured top performers in casual settings (for example, we interviewed...