Consistency Pays
Jordan Adler: Worthy to Be on the Team
By Marian Head
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At eight years old, Jordan Adler would cringe when it was time for the sports
team captains to pick their teams: I want you, the first one would
say, pointing to Jordans classmate. I want you, the other captain
would counter as he picked someone else. On and on his classmates were selected
for the teams, until Jordan stood embarrassingly alone.
Although it was a curse at the time, being last wound up being a great gift,
says Jordan, as he recalls the days when sports were not his strong suit. It
started a conversation that ran in my head my whole life: Ill show
you! Im going to prove to you that Im worth being on the team.
Now, forty years later, not only does he enjoy his chosen sports, but Jordan is
number one on his business team. And he delights in building teams with anyone
who wants to play.
Humble Beginnings
Building teams was a long time coming for Jordan. In fact, during a ten-year
period, he was in and out of eleven network marketing companies, and he never
sponsored one representative or made a penny.
In every company I got involved with, says Jordan, I would
talk with two or three people who would react negatively, I would think there
was something wrong with the company or that I couldnt do it, and I would
quit.
I had no entrepreneurial models, adds Jordan, who grew up in a working
family. My dad made probably $28,000 a year at his peak. I worked for
a few years in landscape architecture after college, and then landed a corporate
training job in the airline industry. Ten years later, his airline company
fell on hard times. Jordan was earning a salary similar to his dadsuntil
they cut his pay in half. Fortunately, he was on to his twelfth network marketing
company. And the twelfth one was a charm.
Around the time he was introduced to the company, Jordan met a top network marketer
whose advice led him to triumph.
I didnt know if what he told me was true or not, says Jordan,
but I believed him because he was a multi-millionaire at age twenty-five,
happily married with a new baby, and had the type of home, sports car and lifestyle
I wanted.
He shared some simple distinctions that I paid attention to. He said,
In the business of recruiting, it doesnt matter if...
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